Adding a domain to Ecwid Starter Site

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In order for a site to be published online, it needs to have an address. A domain is a URL, the virtual address of a website. When customers visit your site, your URL appears in their browser's address bar.

When you register an Ecwid account, you get a site with your store – Starter site. It has a “free domain” or URL in the form of You can change the name storeXXXXXX anytime, as well as to buy a different custom domain or use a custom domain that you already own. Having your own domain improves your SEO, which helps you get better placement in search engine results.

You can connect your custom domain to the Starter Site on Venture and higher tier plans. Upgrade to get this feature

In this article:

Editing Starter Site subdomain

You can use the Ecwid subdomain for the Starter Site for free. By default, your URL is something like, where ‘XXXXXX’ is the ID of your store.

You can change the “storeXXXXXX” part and use your store name instead, so it looks like That way, it reflects your brand, and your customers can easily find it in search results.

If you use Ecwid, you don’t need to worry about the safety of your customers’ data. Your store is already protected with an SSL certificate and runs via HTTPS protocol.
But, if you added an Ecwid store to your own site, you have to additionally secure the site with an SSL certificate.

To change the Starter Site URL:

  1. Go to your Ecwid Control Panel → Starter Site.
  2. Click Change URL in the Starter Site address section:

Click Change URL to edit the subdomain

  1. Type in your desired name in the Use our subdomain field:

Enter your custom subdomain

  1. Click Save.

Connecting your own domain

If you already own a domain from a third-party provider, you can use it for your Starter Site. You still use the third-party domain provider to manage your domain settings, pay for your domain, and renew it.

If you have a domain with GoDaddy, check out the step-by-step instructions.

To connect your domain to Ecwid Starter Site, you will need to make changes both in your Ecwid Control Panel and in your domain registrar admin area.

In Ecwid Control Panel

  1. Go to your Ecwid Control Panel → Starter Site.
  2. Scroll down to Change Your Starter Site Address.
  3. Click Change URL:

Click Change URL to connect your own domain

  1. In the pop-up click in the field under Use your own domain name and enter your domain there:

Enter your domain name

  1. Copy the IP address you see in your Control Panel:

Copy the IP address to connect your domain

  1. Save the changes.

In your domain registrar admin area

  1. Log in to your domain registrar's control panel. If you do not know who your domain registrar is, check out the article on how to find it out.
  2. Create an A-record for your domain ( and point it to the IP-address you copied from your Ecwid Control Panel.
  3. To make your Starter Site available at as well, create a CNAME record for your domain and specify www as a name/alias for it. You will need to add the following to DNS record:
    www IN CNAME @
    www IN CNAME
  4. If you are not sure how to make these changes, contact your domain registrar support.

It can take from 2 to 48 hours for domain changes to propagate. Once the setup is completed, your Starter Site will become available at the specified addresses via a secure HTTPS connection encrypted by an SSL certificate from Ecwid.

Related articles

Connecting your GoDaddy domain to Ecwid Starter Site
Where to buy a domain
Starter Site SEO settings
Understanding HTTPS and SSL

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