Legal pages in your Ecwid store

When you run an online business, it may be essential for your website to display information on your terms of service, privacy policy, shipping and payment, return policy, etc. You can add all this legal information and policies in your Ecwid store.

Adding legal pages in Ecwid store

Ecwid allows you to create the following legal pages:

• Terms & Conditions
• Privacy Policy
• Shipping & Payment Info
• Return Policy
• About Us

Legal pages are displayed as clickable links at the bottom of your Instant Site and on the My Account page. You can also add links to legal pages to your store checkout (from there they will be opened as popup windows).

To add legal pages:

1. From your Ecwid admin, go to Settings → Legal.
2. Scroll down to the Legal pages and policies section:
   

   

3. Click Add Page next to the necessary legal page.
4. Add content for this page:
   

   

5. Change the page settings if necessary:
   • You can choose any title for your page (e.g., rename "Privacy Policy" into "Cookie Policy").
   • You can add an external link to a page with your legal information instead of filling out page content in your Ecwid admin (e.g., if you already have such a page on your website). Just click Specify address of existing page and enter your link in the Page address field in such a case.

Links to your legal pages will be automatically attached and shown in your Instant Site footer. They will also be displayed at the bottom of email notifications sent by your store.

You can also add a special checkbox in your cart so that your customers will be able to read and agree with your legal documents at checkout.

Example:

To display this checkbox enable Require consent to terms and conditions at checkout in the Customers’ consent section of the Settings → Legal page:

Getting links to legal pages

If you run your Ecwid store on a custom built website, you can add links to your store’s legal pages in any spot there (unlike Instant Site where their position is fixed). The only thing you will need is the link to a specific legal page.

To get the links to your store’s legal pages and add them to your site:

1. Enter your Instant Site as a customer.
   
   You can always find the link to your Instant Site on the Store profile page in your Ecwid admin. Just click Edit next to the Store's web address (URL) field and you’ll see this link under the I’m using Instant Site line (e.g. store12345.company.site).
2. Scroll down for the links to the legal pages that you've enabled in your store (they are situated at the bottom).
   Example:
   

   

3. Click on a legal page link and check your browser address bar. Each page will have its own ending. For example, the privacy policy page - /pages/privacy-policy
4. Copy the link.
5. Go to your website and open the page with your Ecwid store, let's say it is www.example.com/store
6. Get the URL from your browser address bar and append the copied part to it. You will have the URL to the privacy policy page in your Ecwid store, in our example it is www.example.com/store/pages/privacy-policy
7. Place the resulting URL on your website – in any place where you want to have it. The exact instructions depend on the platform or content management system you use for your site. If you are not sure how to add the links, feel free to contact our customer care team.

In case the legal information is already placed somewhere on your website, you can add a link to that legal page into your Ecwid store. In this case you won’t have to fill out the contents of this legal page in your Ecwid admin.

To do this:

1. In your Ecwid admin, go to Settings → Legal.
2. Click Add Page (or Edit if you have already created the page) in the Legal pages and policies section next to the necessary legal page.
3. Click Specify address of existing page.
4. Enter the link to the legal page on your website into the field:
   

   

5. Click Save.

After you do it, all the links to this particular legal page in your store will use the URL you entered as a reference.

What legal pages you need

The legal pages that you need and the content they are to display depends on your business and on the laws and regulations in your country. We recommend looking for professional lawyer advice regarding this.

Here are some examples of the legal pages content.

Terms and Conditions

Or simply T&C. It is a document that explains the rules for using your site/store. Learn more about adding Terms and Conditions to your e-commerce site.

Return Policy

This is a document specifying your terms for refunds and product returns.

Privacy Policy

You need to let your customers know what information your store collects and how it will be used. Customers want to know if their personal data will be anyhow exposed to third parties or used for newsletters. By providing a clear explanation on this matter, you can be sure to increase trust among your clients. This is also required by laws in some countries – for example, by GDPR in Europe.

The Privacy Policy clarifies what information is collected through your website and store. This may include:

• Use of cookies/cookie policy
• How you process personal information (emails, addresses, names, etc.)
• Whether you distribute this information to any third party and if so – what for, etc.

Shipping and Payment Info

The shipping info page explains your delivery policy and may include the following information:

• What items are allowed for shipment
• Regions to which you deliver your goods
• Terms of delivery
• Estimated shipping time and price
• How you handle returns

The payment info page should cover all possible questions about payment methods in your store.

There is a number of online tools for generating various templates for privacy policies, terms of service, etc. You can use such services to create content for your legal pages that would be streamlined and up to date – for example, https://termsfeed.com, http://www.iubenda.com. Please remember to check it with professional lawyers before adding the legal pages to your store.

Related articles

Legal Docs for Online Stores: Protection and Trust [with Templates]
How to Write an Effective Return Policy for Online Stores
Shipping and Payment Information Template for Online Stores
Privacy Policy Template for Online Stores
Understanding the Terms and Conditions Page for Your Ecommerce Store