How Ecwid works

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Ecwid is a shopping cart which can be seamlessly integrated with your existing website, business page in a social network or your blog. You want to get your store selling on multiple platforms at the same time - Ecwid is the solution for you. 

In this article you will find the basic information on Ecwid technical structure. To learn how run and manage your store, please, refer to this article: About Ecwid

How does it work? 

It is as simple as that - you add a few lines of code to any page of your website or profile page, and your online store immediately appears on this page. Customers will enjoy the convenience of checking out securely right within your site. 

This is possible due to Ecwid unique architecture. Ecwid is a hosted SaaS shopping cart, which means all the code and stores data (products, categories, images, e-goods etc.) is hosted on our servers and delivered to you and your customers in background by means of AJAX. This makes Ecwid fast and easy to use: you can have your store on many sites simultaneously, never care of system upgrades or other technical stuff and deliver your store to your clients faster than other shopping carts.

Where is all my store information stored?

We rely on secure Amazon Web Services (particularly, Amazon EC2) to store Ecwid data and applications. Years of usage and hundreds of successful clients proved Amazon Web Services as the most reliable, secure and cost-effective solution among the competitors. 

You entrust your store data to Ecwid and not to anybody else, regardless of where your store is installed. Whether it is Joomla, Wordpress or any other CMS, custom-developed site or social network, since you signed up with us, we take care of backups as well as of your store security, software updates, server maintenance and many other routine tasks. 

How do I add Ecwid to my site?

Ecwid can be added to any site by means of widgets, a few lines of Javascript code which  deliver the full-featured shopping cart directly into your website. You simply need to insert Ecwid widgets to the backend on your site and Ecwid store will appear on your site page. Find more details here: Ecwid widgets

Adding Ecwid to WordPress or Joomla

Installing Ecwid store is even easier for Wordpress and Joomla users with our powerful plugins on offer. 

Adding Ecwid to Facebook

You can open an online store on Facebook page with a few steps, using our ready application for Facebook. See our easy instructions for adding a seamless shopping cart to Facebook.


Does Ecwid have API?

Ecwid supports  powerful and flexible APIs which you can use to extend Ecwid functionality, create modules and extensions and integrate with different apps. Find more details here: API

Check our Help Center for more information about Ecwid and the full list of features.

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