Using SEO meta tags

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Ecwid forms metadata based on the product name and description. These are called meta tags and they help search engines like Google index your store better and show the information from metadata in snippets:

Sample snippet in Google

 With Ecwid SEO fields you can create separate titles and descriptions for your products that will form the metadata that will be seen to the search engines.

To add the meta tags:

  1. Go to your Ecwid Control Panel → Catalog → Products.
  2. Open the product you want to add the tags to.
  3. Go to the SEO tab:

The SEO tab in the product details settings

  1. Add a page title and a meta description that you want to appear in Google snippets:

Fill in the SEO fields 

Search engines generally truncate snippets longer than 160 characters. So we recommend to keep meta descriptions between 150 and 160 characters.
Read our blog article to learn more about how and why use meta tags.
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