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Connecting Ecwid with UniSender

You can connect your Ecwid store with UniSender to automatically add new customers to the UniSender contacts list. You can choose the subscriber's list for customers. That way, you can keep all your customers’ contacts in one place so you can email them or send an SMS anytime.

You can connect your Ecwid store to UniSender with Zapier, a code-free tool to connect apps. With Zapier, you create a "zap" and select a trigger (when something should happen) and an action (what should happen). This way, you connect two apps to perform together.

Plan availability: Venture, Business, Unlimited.

To connect UniSender with your Ecwid store:

  1. Sign up for an account with Zapier or log in to your existing Zapier account if you already have one.
  2. In your Zapier account, click Make a zap.
    In our example, we create a rule to add all your new store customers to the UniSender contacts list.
  3. At the “When this happens…” step, in the Choose App & Event section, type “Ecwid” in the search field and click on the Ecwid icon to choose it:


  1. In the Choose Event Trigger section, select New Customer:


  1. Click Continue.
  2. At the “Choose account” step, click Sign in to Ecwid and log into your Ecwid account.
  3. Click Continue.
  4. In the Find Data section, check the retrieved data to see if the right store has been connected.
  5. Click Continue.
  6. At the “Do this” step, search for the UniSender app and click on it:


  1. In the Choose Action Event section, select Subscribe Contact.
  2. Click Continue.
  3. Click Sign in to UniSender. You’ll be asked to enter the API key from your UniSender account → Integration and API.
  4. Click Continue.
  5. In the Customize Contact section, fill out the fields with the customer data that is pulled from your Ecwid store. When you click on a field, you’ll see suggestions of what you can add in the corresponding fields.
  6. Select the subscriber list where new customers will automatically be imported to.
  7. Click Continue.
  8. At the Send Data step, check what Ecwid store data is sent to your UniSender account. You can click Test & Review or Test & Continue.
  9. Name your zap and click Done Editing.
  10. Click Turn zap on.

That’s it! Now that the zap is set up and active, new customers that appear in your Ecwid store will be automatically sent to your UniSender account. See your list of subscribers in the UniSender account → Contact lists.

To edit or disable the zap, go to your Zapier account → Zaps.

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