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Sending orders to ShipStation

The ShipStation service simplifies shipping and fulfillment processes. With ShipStation, you can print shipping labels and packing slips, ship with popular carriers, send tracking numbers to your customers, and more.

You can connect your Ecwid store to your ShipStation account via the ShipStation app, or integrate both systems by using the Zapier service.

Connecting Ecwid to ShipStation

There are two ways you can connect your Ecwid store to ShipStation: through the app and Zapier.

The first one is through the ShipStation app from Ecwid App Market. The connection process is easy, and once done, the order data will be automatically sent from your Ecwid store to ShipStation. ShipStation app price is from $9 to $69+ / month, with 30-day free trial. Billing for your ShipStation account is handled directly through ShipStation, not Ecwid.

Another way to connect your store is through Zapier — a service that connects different apps or platforms with no coding skills. You can select a trigger (when something happens in your Ecwid store) and an action (what should happen in ShipStation). As a result, you will have an automated task, a “zap”.

If your business is based in the US, Germany, Belgium, or the Netherlands, you can buy and print shipping labels for selected carriers right from the Ecwid admin.

To connect your Ecwid store to ShipStation:

  1. From your Ecwid admin, go to App Market → ShipStation.
  2. Click Install.
  3. You will be redirected to the ShipStation website where you need to log in to your account or create a new one.
  4. Once you log in, ShipStation automatically connects to your Ecwid store. You will need to set up a carrier and select a label layout, then click Complete setup. You can also skip choosing a carrier and shipping label layout.
  5. You will be redirected to the ShipStation admin where you can see synchronized orders from your Ecwid store filtered by status:


Understanding how ShipStation works with Ecwid

After you connect your Ecwid store to ShipStation, new orders placed in your store will automatically appear in your ShipStation account. ShipStation will receive the following information about each order:

  • Order number
  • Product name
  • Product image
  • Price
  • SKU
  • Product options (for instance, size: S, color: red)
  • Order total
  • Order date
  • Customer email address
  • Customer name and address

There may be a delay in synchronization, so if recent orders don't appear in ShipStation, refresh the ShipStation page or click the Update all Stores button in your ShipStation admin.

When the fulfillment status of the order changes to Shipped in ShipStation, the order will automatically change to Shipped in My sales → Orders in your Ecwid admin.

Once the order is marked as Shipped, a customer will receive a shipping confirmation email from your Ecwid store. If a carrier provides a tracking number, it will be included in the mail. Make sure to turn on the Order shipped toggle in Settings → Notifications in your Ecwid admin so customers would receive an automated email from your store.

Setting up ShipStation account and managing orders

To guarantee yourself the most convenient workflow you can set up your ShipStation account to match your business goals.

To begin with, set up your shipping options — add your location and weight of the package to get a rate and create a label. Rates are calculated based on postal codes, address type (residential or commercial), package type and service class. You can learn more about rates in the ShipStation article.

To start creating labels you also need to add your account for any postage provider ShipStation integrates with. You can add more carriers to your ShipStation account any time.

Once you set up your shipping settings and add the carrier you want to ship with, set up your printing settings and choose a type of label you need. Check the ShipStation instructions on how to set up printers in MacOS and Windows.

You can also create labels to ship internationally.

You can create automated rules to speed up the shipping process. Watch this quick video from ShipStation to learn more about order management.

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