Ecwid allows you to use discount coupon codes in your store. A discount coupon code is a secret code which a customer can use to get a discount when making a purchase. They are used for sales promotion.
Discount coupon codes are issued by store owners and can be distributed in any way the provider finds convenient (for example, through mail, site news or advertisements on other sites).
- How to create a discount coupon
- When the 'Apply a coupon' field on a cart page is displayed?
- What a discount coupon applies to?
- Is it possible to create a gift card (gift certificate) in Ecwid store?
- How can I use discount coupons to decrease cart abandonment?
- My customers get a warning saying they cannot pay for a zero-total order, when a discount is more than or equal to order total. How can I fix that?
- Video tutorial
- Other promo features
1. Go to the my.ecwid.com
2. Open the Promotions → Discount Coupons page.
3. Press the "New coupon" button. Fill the necessary fields and press "Save".
Name: add a coupon name for your convenience. Only store owner can see it.
Code: you can use the "generate" link to create a random code or insert your own code. For example "christmas_coupon". Code is case-insensitive. Your customers will use a code to receive a discount. It can be:
- Free shipping
- Absolute discount (e.g. $5 off)
- Percent discount (e.g. 10% off)
- Absolute discount + Free shipping
- Percent discount + Free shipping
- Valid from date — the date when coupon start to work
- Valid until date — the date of coupon expiration
- all orders — coupon will be applied to all orders regardless of their totals.
- orders over $N — coupon will be applied only to orders which totals are greater than $N
- unlimited — no limits. Each customer can apply such coupon numerous times.
- once per customer — each customer can apply a coupon only once per e-mail, however the coupon can be applied numerous times. (also a customer can place two orders with such coupon, if he/she specifies different email addresses).
- single use — coupon can be applied only once
- all — no limits by customer type
- repeat customers only — only customers with existing successful orders can apply such coupon
Products and categories
- select one or several products or/and categories a coupon can be applied for.
All you need is pick an existing coupon, select how many you wish to create and let the app do the work. You can set prefixes for the new coupons to help you specify a promotion they belong to.
The app price is $1.99/month.
Ecwid will show the "Apply a coupon" field on a cart page if your store has at least one enabled coupon.
Discount coupons for Absolute of Percent discount apply to subtotal (sum of items prices for all items in this order without taxes), such discount doesn't apply to shipping cost. The total discount cannot be more than a subtotal.
Absolute or Percent discount
- What if order total is zero? Can a customer skip payment methods selection in this case? Skip payment method selection, if the order total is zero
If a user decides to leave your store page without making a purchase, you can show them a popup message with a discount coupon code from your Ecwid store. This message should encourage a customer to stay in the store and a coupon code can have a small discount to your catalog items to further incentivise purchasing in your store.
To do that, check out the Exit offer application which will add that functionality in all your Ecwid storefronts.
My customers get a warning saying they cannot pay for a zero-total order, when a discount is more than or equal to order total. How can I fix that?
Such a warning is displayed when a customer tries to pay with an online payment method for a zero-total order, because most of the online payment gateways don’t allow orders with zero total. In order to fix that, you will need to enable the 'Skip payment method selection, if the order total is zero' option in your control panel. Please refer to this articel for the details: What if order total is zero? Can a customer skip payment methods selection in this case?
How to add the discount feature to your Ecwid storeThis video shows how it is easy to add a discount code to your Ecwid store.