Related products

Some products complement each other well and it’s best to buy them together. Use the related products feature to display the You may also like section in your online store as well as to cross-sell products in the cart. This feature helps you promote certain products and encourages customers to buy more.

See a video about setting up related products:

Related products in your catalog

To add related products inside individual product pages:

  1. From your Ecwid admin, go to Catalog → Products.
  2. Open the product page where you wish to recommend related products.
  3. Open the Related Products tab:


From here, you must choose one of three ways to display your related items:

Display specific related products

  1. Click +Assign Products.
  2. In the popup, check the products you want to show as related:
  3. Check off the Link back selected items as related to this product option if you want to cross-link the product with its related products, so that it appears on their pages, too:  Ecwid_Control_Panel_2019-10-01_13-49-17.jpg
  4. Click Add products.

Display random products from a category

Enable Display random products and designate the number of products to show (Qty) as well as the desired category. If you select Any for the desired category, your store will show randomly selected products from your entire catalog:

Showing random products as related

Display specific and random products

You may also show recommended products as a combination of the first two options. Simply follow the instructions above for each component of specified and randomized product suggestions.

Show related products in the product page and in the cart page

Related products will then be displayed in the product details page under You May Also Like section:

Related products in the storefront

“You May Also Like” is just a suggestion. You can use "Customers also bought" or any other phrase to fit the voice of your online store. Learn how to modify texts in Ecwid →

Related products at checkout

You may also show a list of related products in the cart page and cross-sell (or upsell) them before your customer completes their purchase.

  1. From your Ecwid admin, go to Settings → General → Cart & Checkout.
  2. Scroll to the Related products.
  3. Enable the On Cart page to show related products at checkout.

Enable related products

Was this article helpful?

Awesome! Thanks for your feedback!

Thanks for your feedback!

Sorry about that! What went wrong?
84 out of 111 found this helpful
We use cookies and similar technologies to remember your preferences, measure effectiveness of our campaigns, and analyze depersonalized data to improve performance of our site. By choosing «Accept», you consent to the use of cookies.
Accept cookies Decline