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Customizing texts in email notifications (WYSIWYG editor)

The built-in WYSIWYG editor in your Ecwid admin allows you to easily customize the main texts of your store email notifications. You can edit the default content, delete it, add new text paragraphs, and change the email subject to tune notifications to your tone of voice, reflect your workflow, and stand out from competitors. 

The WYSIWYG email text editor is currently available only for the “Order confirmation” customer notification and for the "Abandoned cart recovery" email in stores registered after 02.06.2025.

To customize email texts in the WYSIWYG editor:

  1. From your Ecwid admin, go to Settings → Notifications.
  2. Click Edit next to the email you want to change:
    Editing email notification texts.png
  3. Click on the text fields on the left and change the email content as needed.
    To restore the default email content, click Revert to default.
  4. (optional) Add new text paragraphs by entering content in the Additional text fields.
  5. (for multilingual stores) Click Add or edit translations to translate your custom content into the additional store languages.
  6. Check the updated email copy in the preview on the right and click Save to apply the changes.

That’s it! You’ve edited the content in your notification. Customers will now get emails with updated copy. To check how the notification will look in their inbox, click Send test email at the top of the page.

To make deeper changes to your email notification, you can edit its HTML template by clicking Open HTML-editor on the WYSIWYG editor page.

The WYSIWYG text editor allows you to customize the default message key values used in your store's emails. If you delete message keys from the HTML notification template, changing corresponding texts (for example, email greeting) in the text editor is no longer supported.

Related articles

Editing email templates
Customer order notifications
Advanced customization of email templates in Ecwid

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