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Adding your Ecwid store to Wix site

You can add your Ecwid store to a Wix website in just a few easy steps with the help of the Ecwid app. Just add the Ecwid app to your Wix site and then connect your store.

Ecwid is compatible with the classic Wix editor. Legacy Editor X is not supported.

Adding the Ecwid app

  1. Log in to your Wix account.
  2. Select the site you would like to add a store to.
  3. Open Ecwid App. Otherwise you can find it manually as described below.
  4. Click Edit site.
  5. Click Add Apps:


  1. Type "Ecwid" in the search bar, click on Online Store by Ecwid:

Find Ecwid in Wix App Market

  1. Click Add to SiteAdd.
  2. Once you add the app, it will show sample products until you connect to your store. Connect your Ecwid store to sell your products on your website. See below how.
  1. On the same page in your Wix Editor, double-click the blue Double-click me button:

Double Click me button

  1. If you do not have an Ecwid store yet, fill in the fields of the registration form, click Create Account and follow the sign up instructions:

Click Connect Account

  1. Grant the app permissions by clicking Accept:

Grant permissions to Ecwid

  1. That’s it! Your store is now connected to your Wix website:

Your Ecwid account is connected

  1. Save the changes and publish your site.

Connecting your existing store to your Wix site

If you have an Ecwid account already, you can connect it to your Wix site to sell from there.

  1. On the same page in your Wix Editor where you added the Ecwid app, double-click the blue Double-click me button.
  2. In the popup, click Connect Account:

Click Connect Account

  1. In the pop-up, log in to your Ecwid account. See the detailed instructions in our article about logging in.
  2. Grant the app permission to access your store data by clicking Accept.
  3. That’s it! Your store is now connected to your Wix website:

Ecwid is connected

  1. Save the changes and publish your site.

Please check out the article about customizing your store design on a Wix site to make your store even more attractive for customers.

Adding Buy Button on Wix

Apart from creating a page with your Ecwid store on it, you can feature products on other pages of your site. Ecwid has a built-in tool to show individual products on a webpage called Buy Button. For Wix users, using Buy Buttons can be challenging because of the iFrame structure of Wix sites that interferes with button’s work.

Still, you can feature one or more products on a page by adding a button that will be linked to a product page of your Ecwid item.

To create a button with a product page link on Wix:

  1. Add your Ecwid store on Wix (with the app).
  2. Open a page on your Wix site with the Ecwid store on it and click on the product you want to feature with a buy button.
  3. Copy the URL of a product page from the address bar.
  4. Open your Wix site editor and go to a page where you want your buy button to appear.
  5. Click the + sign on the left-hand side menu and select a button.
  6. Double-click on the button to change the text and add the link to your product page.
  7. Click Publish.

Done! Now your customers will see a button on your page. When they click on it, they can proceed to the checkout:


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