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Selling on eBay with the M2E Multichannel Connect app

eBay is one of the biggest online marketplaces worldwide. You can bring your Ecwid online catalog to eBay and start offering your brand directly on the marketplace.

To start selling on the marketplace, you need to connect your Ecwid store to eBay through the M2E Multichannel Connect app. The connection process includes connecting both Ecwid and eBay accounts through the app, and creating product listings based on your Ecwid online catalog. After you list products on eBay, people can order your goods directly on the marketplace.

eBay charges sellers for creating product listings. There are also seller fees for the items you sell. You can find more details about eBay fees by contacting eBay support.
Plan availability: Business, Unlimited.The M2E Multichannel Connect app is billed externally and paid separately from the Ecwid subscription. The price depends on your M2E plan.

Requirements for selling on eBay

To sell on eBay, you need to meet the following requirements:

Connecting your Ecwid store to eBay via the M2E Multichannel Connect app

To start selling on eBay, you first need to connect your Ecwid store to the marketplace via the M2E Multichannel Connect app. Once connected, you then list your products on the marketplace, and you’re good to go.

To connect your Ecwid store to eBay via the M2E Multichannel Connect app:

  1. From your Ecwid admin, go to Apps → App Market and find the M2E Multichannel Connect app.
  2. Click Install, then Open the app.
  3. Click Register Now. You will be redirected to the M2E site where you can create a new account or connect an existing one.
  4. Once you redirect back to your Ecwid admin, click Connect Marketplace Account and select eBay.
  5. You will be redirected to the eBay page where you need to login to your account or create a new one if you don’t have one just yet.

Once you complete the connection, your products will appear on the Sales channels → Sales Channels by M2E Cloud page. In case you make any changes to products such as changing the price changes or adding a new product variation, the item will be automatically updated on eBay.

Your next step is to create a listing on eBay.

Listing products on eBay with the M2E Multichannel Connect app

To list products from your Ecwid catalog on eBay, you have to create the inventory feed via the M2E Multichannel Connect app. 

To list product on eBay with the M2E Multichannel Connect app:

  1. From your Ecwid admin, go to Sales channels → Sales Channels by M2E Cloud.
  2. From the dropdown at the top, select Listings. In the next field, select your eBay account.
  3. Click the List New Items button at the top right corner:

    Selling on eBay with the M2E Multichannel Connect app 2.png

  4. In the Select Marketplace dropdown, select your country.
  5. In the Select Policies section, specify the product settings:

    Selling on eBay with the M2E Multichannel Connect app 3.png

    In the Selling section, you can specify the price and quantity settings for your products rounding, including price modification and rounding that will work specifically for eBay.

    In the Synchronization section, you can specify the syncing rules between your shop and eBay.

    In the Description section, you can create eBay-specific titles and descriptions.

    In the Shipping section, you can configure preferred shipping methods.

    In the Return section, you can set conditions to provide returns. 

  6. Click Next at the bottom.
  7. Select the products from your catalog that you want to list on eBay. You can search for specific products to list or select all products at once. Click Next.
  8. Select the category for your products. If the suggested category is correct, hover the mouse over it and click the tick icon. To change the category, hover the mouse over the category and click the pencil icon to select a custom category.
  9. Choose the specifics for a selected category. You can select one of the eBay recommended items for the specifics, or opt for an attribute which the app will take from the custom fields from your store. Click Confirm.
  10. Click List Now.

That’s it. Now your products appear on eBay, and customers can purchase them from the marketplace.

Processing orders from eBay

When someone buys your product on eBay, a new order will appear in the My sales → Orders section in your Ecwid admin. You will get notification about a new order with an email or a push notification in the Ecwid mobile app for iOS or Android.

Orders from eBay will have a marketplace logo on their page:

Selling on eBay with the M2E Multichannel Connect app 1.png

There are two ways you can manage orders: from your Ecwid admin or from your eBay account.

Learn more about fulfilling orders in your Ecwid store →

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