Ecwid overview

Ecwid (stands for ECommerce WIDget) is an e-commerce platform. We provide a way for creatives and small business owners all over the world to create beautiful online stores without programmers and designers.

You can use a free customizable Ecwid Instant site with a built-in online store or integrate Ecwid with any existing website and other platforms like Facebook and Amazon while managing all online and in-person sales in one central location — your Ecwid control panel. Best of all, it only takes a few moments to get set up! To sign up you will only need an email address.

How it works

You can use Ecwid to create your own online store to sell physical items, services, or digital downloads. With Ecwid, you can sell products that you manufacture yourself, resell products of other suppliers, or use dropshipping services.

Getting paid

After you created a store, you can accept cash or online payments. If you want to take credit cards online, you can use Stripe, Square, PayPal, Authorize.Net, 2Checkout, or any of the methods for your choose. Ecwid has more than 45 methods that you can enable.

If your customers prefer to pay when they receive the order, you can set up cash on delivery payment method. This way, your customers will be able to place an order on your store and pay later. You can also configure other offline methods.

Ecwid does not take transaction fees. All Ecwid-supported payment methods rely on third-party providers to process your transactions. These providers might charge extra fees, as well as enforce rules about what products you can sell using their service.

Learn more about accepting payments →

Shipping

If you sell physical products, you must decide how to distribute your products to your customers. You may rely on a carrier company like USPS or FedEx, hire a courier, or deliver your products yourself. There are quite a few scenarios of pricing strategy for shipping. You can offer free shipping, charge real-time carrier rates, charge a flat rate, or offer in-store pickup. In any case, it is necessary to charge your customers a fee that will cover your costs on the products' shipping.

Read more about choosing a shipping strategy →

Orders

When you receive an order, you get notified via email or push notification in an Ecwid mobile app. You can see all the placed orders in your Ecwid control panel both on Desktop or in the mobile app. From there, you can further process and fulfill the order.

Read more about fulfilling orders →

Store presence

You can use Ecwid Instant site as your storefront or embed Ecwid to any existing website (built on Wordpress, Wix, Squarespace, etc.). Store design and functionality are customizable.

If you have an offline presence or participate in trade shows and fairs, use Ecwid mobile app to add products, create orders, and process payments on the go.

Key features

Free store and website

Ecwid provides a free customizable Instant site with a built-in online store. Just add products, personalize your storefront to reflect your brand and voila, you have a website! It designed to be fully responsive so that your site and a store will look great on desktop, mobile, and tablet.

Embeddable storefront

Adding the entire store or Buy Now buttons to your existing website is easy. All you need to do is add a tiny bit of code to your page and your customers will be able to purchase without even leaving your site. Some of the steps vary depending on your platform.

Facebook and Instagram sales channels

Put your products in front of millions of people by selling on Facebook and Instagram.

Fully customizable design and functionality

Get your store to look and feel just the way you want using built-in settings or get under the hood of your store with CSS. Adding apps from Ecwid’s App Market to your store gives you even more customization over your store and helps to automate and enhance your business.

Multilingual catalog

When you sell worldwide, it’s always a good idea to showcase your store in the language of your customers. Learn more about translating your catalog.

Check out all Ecwid features

Ecwid store management

The Ecwid Control Panel is Ground Control for Major Tom. View and process orders, add new products, and everything that managing your store entails. You can add team members to help manage your store, accessing the dashboard via desktop (https://my.ecwid.com/cp/CP.html) or Ecwid mobile apps for iOS and Android.

Ecwid’s pricing plans

Ecwid offers a forever Free plan and three premium plans to choose from: Venture, Business, or Unlimited. There are no transaction fees regardless of plan.

Along with numerous premium features, your plan determines how many products you may have in your catalog. You can switch plans at anytime. Learn more about Ecwid plans and features.

Ecwid support options

Ecwid’s Customer Care Team is standing by to help out with anything you need via email, live chat, and phone. Support options vary depending on which plan you are.

  Self-service
(Knowledge base)
Support email
(Monday-Friday)
Live chat support
(Monday-Friday)
Call-back
(Monday-Friday)
Unlimited
Business
Venture  
Free    

There are two places you can contact the support team and get help:

  • In Ecwid Help Center click Contact us button on the top right corner. You must be logged in and on a paid plan to chat with us.
  • In Ecwid Control Panel click Get help on the top right corner. If you are on a paid plan, you can live chat with us while in an account.

click Get help

Want to learn more? We are here to help you with every step of creating and growing your business online:

  • Our Help Center contains many detailed articles and videos to help you get the most out of Ecwid.
  • The Ecwid Blog is packed with guides and tips on all things commerce.

Related articles:

Turning your store into a product catalog

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