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Connecting Bluehost domain to your Ecwid Instant Site

You can connect a custom domain purchased from Bluehost with your Ecwid Instant Site, so that customers can enter your unique URL in their browser and get right to your site.

Once connected, your Ecwid Instant site will open at your domain name, via secure HTTPS connection. You don’t need to separately purchase an SSL certificate as Ecwid provides free SSL for Instant Site users. Visit your Bluehost account to manage all the domain settings and to pay for the domain name, or renew it.

If you downgrade to a Free Ecwid plan, your custom domain will be replaced with a free Ecwid subdomain.

Step 1. Setting up your domain in the Ecwid admin

To link your domain with your Ecwid Instant Site, you should first specify your custom domain name in your Ecwid admin.

To specify a domain name:

  1. From your Ecwid admin, go to Website (or to Overview → Manage Instant Site).
  2. In the Domain name and site address block, click Change Address.
  3. In the pop-up window that you’ll see enter your custom domain in the Use your own domain name field (you should enter your root domain, i.e. without www part).

Use my own domain

  1. Copy the Ecwid’s IP-address that is offered to you there (, or, or as you will need it later:

Point domain to Ecwid IP address

While you are entering your custom domain name in this field, you can see the instruction for a further domain setup below.
  1. Click Save.

Step 2. Setting up your domain in the Bluehost account

To finish linking your Ecwid Instant Site with your domain, you should make changes in your domain settings and point the domain to your Ecwid site. For that, you need to add an A record and a CNAME record in your domain host account.

Ecwid doesn't sell nor host domain names. You will use your Bluehost account to pay for the domain name and to manage all the settings.

To point the domain to your Ecwid site:

  1. Sign into your Bluehost account.
  2. Click Domains.
  3. In the Manage dropdown, next to the domain that you’re linking to your Ecwid site, select DNS:

DNS settings in Bluehost

  1. Scroll down to A (Host) and click Add record:

Add A record

  1. Add the data for this A record:
    • In Host Record, enter @.
    • In Points to, enter the IP address that you’ve copied earlier from your Ecwid admin.
    • Leave TTL as 4 hours.
    • Click Save.

Linking domain to IP address

Make sure to delete other A or AAAA records for '@' from your domain settings as they might conflict with this new A record pointing to your Ecwid site.
  1. Now scroll to CNAME and click Add record:

Add CNAME record

  1. Add the data for this CNAME record:
    • In the Host Record field, enter the subdomain www.
    • In the Points To field, enter your root domain (it’s in our example).
    • Leave TTL as 4 hours.
    • Click Save.

Adding www subdomain

That’s it! You’ve added both records for your domain:

Domain configured

Now you should wait a bit till the DNS changes propagate. Usually it takes no longer than two hours, but in some cases you might need to wait 24-48 hours till the new DNS records become active. After that, your Instant Site will be available at your own domain when customers enter the corresponding URL in their browser.

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