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Ecwid plans and features for Wix

You can add Ecwid Ecommerce to an existing Wix website using the official app from the Wix App Market. You will get all the advantages of both platforms: a multi-page, beautiful, and functional website with powerful ecommerce capability. To add an Ecwid store to your Wix website, you can have the Ecwid account and the Wix account on any plan (including the Free one).  

For Wix users who signed up on the Wix website, Ecwid offers one free plan and three paid plans: Starter, Professional, Unlimited. Learn more about the features available on each plan.

Ecwid is compatible with the classic Wix editor. Legacy Editor X is not supported.

Billing overview

For Wix users who signed up with Ecwid through Wix, we offer one free and three paid plans with different prices and feature sets. You can choose between annual or monthly payments. You will pay for the Ecwid subscription to your site builder, just as you pay for other apps installed on your Wix site. Automatic renewal is implied with subscriptions.

Apart from your subscription to Ecwid and other apps, you may also be subscribed to a paid Wix plan. You can view and manage all current paid subscriptions in your Wix account → Subscriptions. Please, address any subscription-related questions to the Wix support team at premium@wix.com.

Ecwid features for Wix websites

For Wix users who signed up with Ecwid through Wix, we offer one free and three paid plans with different prices and feature sets. Decide which plan best suits your needs using the below features breakdown.

Features Free Starter Professional Unlimited
Online store ✔ ✔ ✔ ✔
Unlimited storage, bandwidth & customers ✔ ✔ ✔ ✔
Products 5 50 2,500 70,000
Categories 2 10,000 10,000 10,000
Fully customizable store ✔ ✔ ✔ ✔
Android and iOS store management app     ✔ ✔
Linkup ✔ ✔ ✔ ✔
Multilingual catalog     ✔ ✔
Staff accounts     2 100
Tips and gratuity   ✔ ✔ ✔
Handling fee     ✔ ✔
Favorites   ✔ ✔ ✔
Pay What You Want pricing   ✔ ✔ ✔
Gift cards ✔ ✔ ✔ ✔
Product subtitles   ✔ ✔ ✔
Product ribbons   ✔ ✔ ✔
Repeat orders ✔ ✔ ✔ ✔
Recurring subscriptions     ✔ ✔
Showing an estimated delivery time on a product page   ✔ ✔ ✔
Payment surcharges     ✔ ✔
Sales channels
Facebook store   ✔ ✔ ✔
Instagram shopping   ✔ ✔ ✔
Marketplaces     ✔ ✔
POS: Lightspeed Retail     ✔ ✔
POS: Square, Clover ✔ ✔ ✔ ✔
Store management
Product options ✔ ✔ ✔ ✔
70+ payment methods   ✔ ✔ ✔
Real-time shipping rates ✔ ✔ ✔ ✔
Manual taxes ✔ ✔ ✔ ✔
Custom shipping rates ✔ ✔ ✔ ✔
Order pickup ✔ ✔ ✔ ✔
Importing products ✔ ✔ ✔ ✔
Exporting store data   ✔ ✔ ✔
Inventory tracking (Products)   ✔ ✔ ✔
Inventory tracking (Product variations)     ✔ ✔
Pre-orders   ✔ ✔ ✔
Digital products file storage     1GB per file 10GB per file
Automated tax calculations     ✔ ✔
Order creation and editing     ✔ ✔
Customer group discounts     ✔ ✔
Product variations     ✔ ✔
Product filters     ✔ ✔
Fully customizable invoices     ✔ ✔
Marketing
Automated marketing emails     ✔ ✔
Newsletters with Mailchimp     ✔ ✔
Automatic Google Shopping ads ✔ ✔ ✔ ✔
Sale and promotional pricing   ✔ ✔ ✔
Advertising on TikTok   ✔ ✔ ✔
Bulk discount pricing     ✔ ✔
Discount coupons   ✔ ✔ ✔
Advanced SEO tools   ✔ ✔ ✔
Affiliates features   ✔ ✔ ✔
FB Messenger Live Chat   ✔ ✔ ✔
Abandoned carts     ✔ ✔
Personalization
Store design customization ✔ ✔ ✔ ✔
Javascript API ✔ ✔ ✔ ✔
Ecwid REST API   ✔ ✔ ✔
Access to email notification templates     ✔ ✔
Custom checkout fields   ✔ ✔ ✔
Stats and reports
Ecwid reports (some metrics are available from the Business plan)   ✔ ✔ ✔
Google Ads tracking ✔ ✔ ✔ ✔
Meta (Facebook) Pixel ✔ ✔ ✔ ✔
Snap pixel ✔ ✔ ✔ ✔
Pinterest tag ✔ ✔ ✔ ✔
Google Analytics reports ✔ ✔ ✔ ✔
Tracking orders   ✔ ✔ ✔
Support service
E-mail support ✔ ✔ ✔ ✔
Live Chat support, Monday-Friday ✔* ✔* ✔ ✔
Phone support       ✔

* On the Free and Starter plans, Live Chat support is available during the first 30 days after sign-up.

Upgrading to a paid Ecwid plan on Wix

When you register an account in Ecwid through Wix, your store will be on a free plan. At this stage, you can add no more than 5 products to the catalog, as well as try out the basic features. You can upgrade to a paid plan anytime to enhance your store functionality.

Please, address any subscription-related questions to the Wix support team at premium@wix.com.

To subscribe to a paid Ecwid plan on Wix website:

  1. From your Wix dashboard, go to Apps → Manage Apps.
  2. Find the Online Store app and click Upgrade near to it.
  3. Choose a plan that fits your needs and click Upgrade.
  4. Fill in the required details in the payment form and click Submit Purchase.

That’s it, you are subscribed to one of the Ecwid paid plans and can use its advanced possibilities to sell more. You’ll be charged for the Ecwid store either monthly or annually depending on the plan you have chosen. Subscriptions automatically renew unless you cancel the subscription.

Canceling paid subscription

To cancel your Ecwid subscription bought via Wix:

  1. Go to Subscriptions in your Wix account.
  2. Click the Show More icon next to the Ecwid app.
  3. Click Cancel App.
  4. Select Cancel auto-renew.
  5. Click Submit.

After canceling a paid subscription, you will continue to have access to all the features associated with your paid plan until the end of your current billing period. When the billing period ends, you will be automatically downgraded to the Free plan and lose access to the paid plan features. You may use the Free plan as long as you need, without being charged for it. 

If you no longer need Ecwid on your Wix site, you can remove the Ecwid app using the instruction. As soon as you have done it, the store will no longer be displayed on the site.

You can also contact Wix support to cancel your subscription to Ecwid at premium@wix.com.

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