Ecwid plans and pricing for Wix

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When you have an Ecwid account registered via Wix, you can use it for free and get all the tools for creating an online store. If you need premium features for your store, e.g. discount coupons or stock control for product options, you need to subscribe to a paid plan.

Pricing and features







$0 forever

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Online Store
Facebook store


Mobile responsive shopping cart
Android and iOS store management app    


Products 10 50 2,500 unlimited
Categories 2 10 000 10 000 10 000
Digital goods      1Gb per file 10Gb per file
Unlimited bandwidth
Abandoned cart saver    
Discount coupons  

Automated tax calculations

Inventory management  
Advanced SEO tools  
Social media tools  
Wholesale pricing groups    
Google Shopping    
eBay integration    
Create and edit orders    
Product options
Stock control for product options    
40+ Payment methods

All the world currencies
Real-time shipping rates from FedEx, UPS, USPS, Australia Post, CanadaPost, Brazil Correios
Fully Customizable invoices    
Customizable email notifications    
Store CSS customization

Support service

E-mail support  
Live Chat support    
Phone support    

Advanced features

Ability to use Google Adwords  
Marketplaces (Google Shopping, eBay Pricegrabber, Nextag, Shopzilla, Yandex.Market)    
A way to integrate custom payment gateways 
Sale and promotional price  
Bulk discount pricing  
"Terms and Conditions" checkbox on Checkout page + Legal pages
Custom domain
Secure data transfer
Set up custom taxes
Custom shipping rates
Import your products
Export your products  
Storefront translations 45 languages

Built-in Google Analytics integration with e-commerce reporting

Affiliates features  
Retrieve inventory information via API  
Retrieve orders' information via API  
Simultaneous login to your site and store via Single Sign-On API  
Powerful Javascript API to customize your store
Content Delivery Network for all store content for faster loading  
Ability to track orders  
SEO capabilities  
POS integrations      

* Special offer for Wix users only

Upgrading to a paid plan

To subscribe to a paid plan take the following steps:

  1. Go to your Wix HTML EditorPages.
  2. Open the page where your store is located.
  3. Click anywhere on your products, then click Settings in the menu that appears:


  1. In the pop-up with settings click Upgrade:



    1. Select the plan you like and click Upgrade Now
    2. Fill in the required details in the payment form and submit the payment:


  1. Save and refresh the page with your store after upgrade.
Subscription to paid plans is handled by Wix. If you faced any difficulties with a subscription, please contact Wix directly at
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